The Persistence of Pixels

This is part 2 of my “Draft of an Introduction” about the process of writing (and starting). It might be a good idea to read the other post first.

Step 2 of 3 - Draft of an Introduction

I’m going to spoil the surprise and tell you what’s the point of this nonsense.

One of the best books I read about creativity is “Choreographer’s Handbook”. STOP dozing off! It is actually hardly about choreography at all. The author describes his creative process and says some really smart things like: “think of it as a draft”, “don’t be too serious”, “just start with something and polish it later”. So I am being a good student and following his advice. Just deciding to do it publicly–why waste used pixels or, God forbid, entire letters when I can use them all? Maybe someone can learn something from this–at first glance completely unnecessary–little series. Maybe you can see some interesting patterns thanks to my newly discovered pixel-resourcefulness.

Back to my task: “starting a blog” sounds like a massive one. “Writing down some of your thoughts” or “making a quick draft of one stupid post” suddenly makes it sound so easy. Process is my friend!

I just looked at what I wrote in Part 1. Sweet Jesus, I should definitely drop the part about how hard it is to pick the topic. Who cares? Half of you must be thinking: Just fucking DON’T! Or that part with painting the sky. WTF was that? Creative writing doesn’t have to be Jack Kerouac-like stream of consciousness. I’m in sweet love with chaos but I guess some structure won’t kill me.

Process is my friend. Structure is my friend. That was a repeating pattern
in everyone’s feedback.

Yo, Let’s Do This

Hey, this is new to me. I’ve written a lot in the past but mostly persuasive stuff. Marketing, sales, you know. It’s so much easier to write something when you have a clear objective in mind. You start with the good old AIDA structure (Attention, Interest, Desire, Action), build up your paragraphs, proof read it, make it 50% shorter… and you’re done 2 hours later. Right, maybe do some A/B testing on the title. You don’t even need to have an opinion on, well, anything to do that.

[Notes] Say hello. Don’t make too big of a deal from the fact that it’s a new blog/context, it’s only new for you. It might be a bad idea to start with excuses. Mention what you’re going to write about + how often you will hit “Publish”. It sounds lame but this is what people expect to read in an introduction.

I Have a Draft!

Well, in some form. It’s still lame. But if the sheer intention was to write, it’s a success. It was a great warm-up and I posted something! The next iteration will be about something. I hope you stick around to read it.

I’m pressing “Cmd A”, “Delete” but apparently not hard enough to delete the most persistent pixels.


Now read this

Draft of an Introduction

The Excitement I get to write WHATEVER I want? ABOUT whatever I want? All those things I’m compulsively thinking of? This creative writing thing is so liberating! I can have full control over the sequence of letters your eyes are going... Continue →